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BloomReach Marketing Platform Aims to Expose Your Best Content in Organic Search & Social(February 22, 2012) Cloud marketing platform BloomReach has launched with a suite of three intelligent discovery tools for businesses. BloomReach accomplishes some pretty incredible things for web businesses in need of a... SES London 2012 – Day 2 Coverage #SESLondon(February 22, 2012) Day 2 of SES London 2012 has come to a close. The day, much like Day 1, was packed full of great tips and strategies on SEO tools and metrics, PPC architecture, and more. Here's a roundup of today's l... Google’s Patent Battle With Microsoft & Apple Escalates(February 22, 2012) Microsoft has filed a formal complaint against Motorola with the European Commission over what it sees as a clear abuse of its industry standard patents, with Google's tacit backing. This follows a si... Track & Segment Your Way to More Accurate Bounce Rates(February 22, 2012) In analytics, there are two truths about bounce rates: if you aren’t tagging your downloads or on-page events correctly, you could be missing out on the full picture; and segmentation is everything ... LinkedIn Advertising Tips For Beginners(February 22, 2012) With more than 150 million members, LinkedIn can be an extremely important and effective advertising opportunity when used correctly. Here are tips on how to set up your account, create your first Lin... How to Focus Your PPC Analysis & Optimization(February 22, 2012) With wave after wave of insightful stats, a common hazard for PPC managers is losing site of the shore and getting lost at sea. Here’s how you can avoid losing sight of your core business objectives... Wavy Google Logo Honors Heinrich Hertz(February 22, 2012) The wavy blue, red, yellow, and green logo on Google’s homepage today is in honor of Heinrich Rudolph Hertz. The German physicist, who was instrumental in the discovery of electromagnetic and radio ... Google Enhances Ad Sitelinks(February 21, 2012) Google is upping its game with improvements to ad sitelinks. The new sitelink option gives users more options while delivering more clicks for advertisers. On average, Google said the click through ra... Google Forecloses on Mortgage Comparison(February 21, 2012) Is a new version of Google’s mortgage comparison service in the works? After scaling back the service in November, mortgage comparison went offline earlier this month. Mortgage comparison search is ... SES London 2012 – Day 1 Coverage #SESLondon(February 21, 2012) Avinash Kaushik’s keynote kicked off SES London 2012 today, and what followed was a day filled with tips on landing page optimization, PPC, link building, and more. Here's a roundup of today's live ... Obtained from source. Wed, 22 Feb 2012 19:00:24 +0000
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How Offering Workshops Can Help You Bring In Clients Over Time
http://www.searchenginejournal.com/how-offering-workshops-can-help-you-bring-in-clients-over-time/40496/#comments
Wed, 22 Feb 2012 19:00:24 +0000
Melissa Fach
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http://www.searchenginejournal.com/?p=40496
Because I own my own company I know how hard it can be to continually bring in new clients and keep a steady flow of income. You have to have a plan for 6+ months down the road and offering workshops or classes might just help you. I believe a very important part of consulting [...]<p>Follow SEJ on Twitter <a href="http://twitter.com/#!/sejournal">@sejournal</a></p>
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How Offering Workshops Can Help You Bring In Clients Over Time(February 22, 2012) Because I own my own company I know how hard it can be to continually bring in new clients and keep a steady flow of income. You have to have a plan for 6+ months down the road and offering workshops ... Google Launching Futuristic HUD Glasses Later This Year(February 22, 2012) According to a recent New York Times article, Google is planning to launch technologically advanced glasses with a heads-up display later this year. The futuristic glasses, which will appear similar t... Managing Your Online Reputation in Foreign Languages(February 22, 2012) Establishing a reputation for a business or brand online takes time and effort. Losing that good reputation, on the other hand, can happen in the blink of an eye. A switched-on business is aware of wh... Weekly Webinar Roundup 2/22/2012(February 22, 2012) Many of the webinars this week offer basic techniques for the web programs or services the company provides. Raven Tools and SEOMoz both give in-depth webinars concerning their programs. For the hour ... An Interview with Jordan Kasteler About His New Social Media Marketing Book(February 22, 2012) Jordan Kasteler has had quite the career. He was the Senior SEO Analyst at Overstock.com, a co-founder of Search and Social, the SVP of Content Development / Managing Partner of BlueGlass Interactive,... Working the Algorithmic Trend(February 21, 2012) 2011 was a year of shifts for Google, with all the updates seeming to give hints of a huge shout which, at its end, formed the word Panda. As all of us know, the Panda Update centralized content and t... Google’s Matt Cutts Explains Fetch as Googlebot in “Submit to Index via Google Webmaster Tools”(February 21, 2012) Matt explains this newer feature and tells you about all the options you have with Fetch as Googlebot. Follow SEJ on Twitter @sejournalFollow SEJ on Twitter @sejournal
... Social Media and the Millennial Brain(February 21, 2012) Social Media has become a double edged sword. It gives businesses easy access to their customers and aids in communicating with them, but at the same time it gives employees a forum to waste time an... How to (Properly) Use Tumblr to Market Your Brand(February 21, 2012) According to comScore’s State of the U.S. Social Network Market, Tumblr is one of the most consistently growing social networks out there. In December 2011 it had 15.9 million U.S. visitors, which i... Google Purchases Patents From Former Competitor(February 21, 2012) When Cuil launched in July of 2008, they claimed to be the world’s largest search engine and to have figured out a more advanced method of generating web results than Google’s PageRank. Th... Obtained from source. Search engine optimization and search engine marketing news. A new chapter every day.
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A few weeks ago Google announced the launch of Search Plus Your World, which deeply integrates social sites (especially Google+) into the Google search exp... Kill The Bugs!(December 31, 1969) You can learn a lot more about what Google really thinks by reading what their new hires say. They are not yet skilled in the arts of public relations & make major gaffs like this one:
Instead of ... AHREFS Review: An In-Depth Look at a New Link Research Tool(December 31, 1969)
Ahrefs is the newest entry into the link research tool space. They use their own bot and their own index (which they state is based on information from a trillion website connections).
They claim the... Goldilocks SEO(December 31, 1969) Sharing is caring!
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... The Future of SEO Campaigns with Jon Henshaw & Taylor Pratt from Raven(December 31, 1969)
Here is the audio if you'd prefer to listen :)
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Eric: All right, this is Eric over here at SEO Book and today I'm fortunate enough to be joined by Taylor Pratt and Jon ... From AdSense to SpamSense to Spam Cents(December 31, 1969) Google announced they rolled out their anti-overly-aggressive-ads algorithm. They didn't give a specific % on how much of the above the fold content can be ads, but suggest using their browser pr... Is Google Selling Investors Private Search Data?(December 31, 1969) This is an interesting play:
BBVA, Spain’s second-largest bank by assets, is teaming up with Google to use its search engine results to provide advanced forecasts of hotel and tourism demand in the ... Was Google Caught in a Sting Operation in Kenya?(December 31, 1969) Wow...this is pretty...um...transparent.
According to this post, Google was caught scraping Mocality, calling the listed businesses, soliciting that they move to Google "Get Your Business Online", dis... Scalable Link Outreach with Gmail and Boomerang(December 31, 1969)
Sometimes it's the little things in life....Boomerang for Gmail (and Outlook) is an incredibly useful, lightweight, powerful link outreach app.
Link building has a special place in the SEO indus... Obtained from source. Skills to Pay the Bills
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Speaking at SES London – February 2012(February 20, 2012)
Tomorrow I will be heading to London for the SES London 2012 conference. It will be a bit of a flying visit as I can’t spare much time out of the office at the moment. I will be doing 3 sessio... Google Begins Crackdown On Misuse Of Rich Snippets(January 30, 2012)
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Our systems have detected that [email address] is no longer a valid email. Facebook requires all users to maintain an active contact email. Please ente... The Hypocrisy is Truly Amazing(June 11, 2010) Yes. The hypocrisy is truly amazing. But it's no longer even remotely surprising.... Obtained from source. neat fun stuff
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The 2 User Metrics That Matter for SEO(December 31, 1969) Posted by Dr. Pete
In the wake of Google’s Panda updates, there’s been a lot of fear regarding user metrics and how they impact SEO. Many people are afraid that “bad” s... Meet Mozzers at #SMX West 2012(December 31, 1969) Posted by jennita
Conferences are always a great way to get out and meet the SEOmoz community. Luckily we have SMX West coming up next week and quite a few Mozzers will be attending, speaking, live ... Buying Links is Shallow, Short-Term Thinking. Buying Blogs? Now that's a Strategy.(December 31, 1969) Posted by randfish
I've been running an experiment with some dark-hatted links for several months, consistently hoping Google will catch them and remove their value. So far... Nothing. Well, exc... The New SEO Process (Quit Being Kanye)(December 31, 1969) Posted by iPullRank
The responsibilities of SEO practitioners have changed to include far more of the digital ecosystem, yet for so many, much of the SEO process remains the same. Currently there ar... Lessons Learned by an Over-Optimizer(December 31, 1969) Posted by shirtsthatgoThis post was originally in YouMoz, and was promoted to the main blog because it provides great value and interest to our community. The author's views are entirely his or her ow... Monitor Which Social Networks Your Visitors are Logged Into With Google Analytics(December 31, 1969) Posted by Tom Anthony
At Distilled's SearchLove conference in London back in October, Mat Clayton from Mixcloud provided a great snippet of Javascript that could be used to record whether visito... Broken Link Building Guide: From Noob to Novice(December 31, 1969) Posted by Anthony D. NelsonThis post was originally in YouMoz, and was promoted to the main blog because it provides great value and interest to our community. The author's views are entirely his or h... Help with Nomenclature for Links & Brand Mentions(December 31, 1969) Posted by randfish
Hey gang - short blog post on a topic our product and marketing teams have been noodling around with. As many of you know, we've got our Linkscape index, which is crawled, pro... Location: A Ranking Factor in Organic SERPs(December 31, 1969) Posted by MichaelC
We're all familiar with: personalization, SPYW, and the mix of organic + local + shopping + news etc. we call "universal search". Today, we're going to talk abou... Obtained from source. A well-rounded view on search engines and search engine marketing from five segments of the Web population represented by senior members of the major SEO/SEM forums on the Internet.
Daily Search Forum Recap: February 22, 2012(December 31, 1969) Here is a recap of what happened in the search forums today...
... Google Shutting Down AdSense For Domains(December 31, 1969) The Google direct AdSense For Domains program is being shut down by Google. The last day is April 18, 2012. This is not effecting the whole program, but specifically the "direct AdSense for Domains" p... Google Mobile Images Leads To Wrong Image?(December 31, 1969) Here is an interesting bug reported in the Google Web Search Help forums.
Open up your smart phone, go to Google Sweden...
... Mobile AdSense Publishers Need To Update Ad Code By May 1, 2012(December 31, 1969) The Google AdSense blog announced they are doing away with the AdSense for Mobile Content ad type and replacing it with the core content ad creation section...
... Are The Waves Wrong On The Hertz Google Logo?(December 31, 1969) Today on Google's home page is a special logo for Heinrich Rudolf Hertz. Hertz was born a 155 years ago and Google wanted people to remember him and his contributions to the world.
Here is the log... Google Church Sign(December 31, 1969)
... Daily Search Forum Recap: February 21, 2012(December 31, 1969) Here is a recap of what happened in the search forums today...
... Google AdSense Earning Predictions Based On Simulated Experiments(December 31, 1969) A senior member at WebmasterWorld forums says that he received a message from Google within the Adsense message center informing him that if he makes a change to his site, it will result in more money... Google Video Filter By Source A Porn Spam Target?(December 31, 1969) DecorPlanet posted a complaint in the Google Webmaster Help forums where Google Video search is showing pornographic and adult videos even when the filter is set to only show search results from his s... Microsoft adCenter Giving "Maximum QBR Penalty" For "Disallowed Characters"(December 31, 1969) A Microsoft Advertising Help thread shows that a small little thing like using disallowed characters can put a complete halt to your other ads in the adCenter network...
... Obtained from source. SEO Chat Tutorials at SEO Chat. SEO Chat is all about the latest trends, techniques and how-tos for SEO, Link Building, Google Search Optimization and Online Marketing/SEM.
How Well Does Your Website Work for You?(February 21, 2012) Is your website doing its job? Before you can answer that question, you need to know the answer to a different one: what, exactly, IS its job? Once you know what it's supposed to do, you can consider ... What the Wikipedia Study Really Means for SEO(February 16, 2012) A study performed by Intelligent Positioning caused quite a stir recently among SEOs. It revealed that Wikipedia appears on the first page of Google searches 99 percent of the time, and in the first p... Google Playing Doctor With Health Searches(February 14, 2012) Have you ever experienced a sharp pain in your side or numbness in a leg and used Google to find out whether you should call the doctor? You're not alone; in fact, so many searchers do this that the s... Romney Feels Santorum`s Google Pain(February 13, 2012) Nearly everyone knows about Rick Santorum's Google problem, and how it may be tripping him up in his long race to win the Republican nomination to run for president. What not everyone knows is that he... 7 Secrets to Spreading Your Influence for More Traffic and Sales(February 8, 2012) When it comes right down to it, the best customers, those that are the easiest to sell your products or services to, are those that find you and decide on their own that youre the best in their fiel... Scientific Results Of 23 Million Visits: Creating Clickable Titles(February 7, 2012) When it comes right down to it, the titles of your content or your posts ARE your hooks. Titles of blog posts, articles, videos, or any kind of content that are compelling and instill curiosity or a ... How A Cheap Hamburger Brought Top Search Rankings And Incredible Traffic(February 6, 2012) Can you imagine paying $1,000,000.00 for a measly hamburger and soda? Is there any possible way that you would ever, for any reason, pay such an exorbitant sum? What I am going to do is prove to you t... Zurker: Social Network for the 99 Percent?(February 2, 2012) What do you do if your pet enterprise fails? If you're a brave (or perhaps foolhardy) entrepreneur, you build something even more ambitious. Such is the case with Nick Oba. When his contributor-driven... Overlooked Google Ranking Factors(February 1, 2012) When trying to rank well on Google, you want to get as many factors working for you as possible. If you can use a few effective techniques your competitors overlook, so much the better. Keep reading f... Bing Local Basics(January 31, 2012) You run a local business, and you claimed your Google Local listing so searchers would see your website. That's a start, but with Bing and Yahoo together holding more than a quarter of the search mark... Obtained from source.
Where Have You Been?(February 16, 2012) Where have you been? We have missed you! So curious minds want to know, what are you working on today? Are you finally tackling cleaning the house or remodeling the den? Are you moving forward ... Just Imagine . . .(December 13, 2011) http://www.youtube.com/watch?v=9DXL9vIUbWg What could the world around us be like if even a handful of us set out to make a difference in someone’s life today? Just imagine the ripple effect we coul... 4 Reasons To Blog(September 30, 2011) With so many people giving me reason (excuses) for why they don’t blog, I thought maybe it was time to post some reasons why small business owners absolutely, positively, without a doubt,... Have Fun Doing It!(September 27, 2011) When you play, play hard; when you work, don’t play at all.” Theodore Roosevelt Far be it for me to disagree with the 26th president of the United States, but I do. I do so adamantly. I fi... Sweating The Small Stuff(September 23, 2011) It wasn’t a good morning. It seemed like every direction I turned I ran into another roadblock. My frustration level was at an all-time high. I spilled coffee down the front of me, the neigh... Photo Composition Skills and Blogging(September 19, 2011) Take at least 5 pictures (each week) which use the skills you have learned (or are learning) about photography composition. You can do each weekly challenge daily, or over a weekend if you pref... SEO Package Giveaway(August 23, 2011) Once your site is up and running, it takes all of about 5 minutes to discover that the “build it and they will come” theory is a fantasy. No matter how good your content is, you are going t... First We Must Stop Digging(August 1, 2011) So we dug ourselves a nice deep hole that we can’t seem to find our way out of and now we’re looking for advice. Is that about right? The universal advice seems to be that FIRST we must st... Why Are We So Tired?(July 26, 2011) For the last few weeks I have been watching and truly LISTENING to people. I’ve noticed something that I initially blamed on the heat wave. I was wrong. People are tired, and I don’t just m... Google Battling Information Overload(July 1, 2011) What Google is doing to Battle Information Overload? Bing, and its “decision engine,” is planning on relying on its partnership with Facebook to give the search market something that it ha... Obtained from source. Internet Marketing, SEO, and Link Building.
Am I Risking a Penalty if I Give this Hot Fudge Away?(December 15, 2008) Dang, it’s after midnight and I’m still at the office again. There’s been 2 cases of Sundaes Best hot fudge sitting on top of my desk that I’m not sure if I should be selfish a... (TheLisa) SMX East Charity Party Raises $13,000+!(October 17, 2008) As a brand new member of both We Build Pages and Internet Marketers of New York, I’m really proud to announce that last week’s Charity Party hosted by WBP raised more than $13,000 to benef... Lisa Barone joins We Build Pages!(October 14, 2008) Lisa Barone has moved to Historic Troy New York and has joined We Build Pagesas our Senior Writer. Stay tuned for a new website and blog on WeBuildPages.com in the near future. View the Press Release ... (QualityGal) The Differences Between Good Writers and Great Writers(October 8, 2008) I have a lot of good writers on my writing team. I won’t accept average writers, and bad writers make me cringe. I do have a few really great writers, and I love them all to death.&#... Charity Party Monday October 6 in NYC(October 1, 2008) If you’re going to SMX NYC, Be sure the attend This Party which donates to the Ronald McDonald House on Monday Night. I’m honored to announce that we’re (We Build Pages) hostin... (NinjaJen) For Google 10th, it’s Tales from Page 10(September 26, 2008) In honor of Google’s 10th Anniversary Celebration and inspired by the "Google is turning 10. See what’s happened in the past 10 years." Prominently displayed under the search box a... Create the Winning Logo and get $200(September 23, 2008) *** This contest is over. The winner was Risa Borsykowsky, a professional web designer from RB3 Web Design and Search Engine Optimization. Thanks Risa! *** I’m seeking a logo for a new website a... Rhea Drysdale Joins We Build Pages – YEA!(September 19, 2008) Rhea Drysdale Joins We Build Pages! I’m excited to announce that Rhea Drysdale has joined We Build Pages. I’m sure Rhea, like Pat, will enjoy all that Upstate New York can offer. I k... Google’s Human Reviewers – Matching User’s Intent.(September 16, 2008) Yesterday QualityGal gave a few thoughts on the recent comments about Michael Gray’s take on Guy Kawasaki accepting a camera for the review…and how they feel Google should treat this (the ... (QualityGal) Graywolf, Guy Kawasaki, and Paid Links Rules that Can’t Be Enforced(September 15, 2008) As I was leaving a comment on Graywolf’s post about Guy Kawasaki and Link Payola, I realized I had more than a few words to say on the matter. Google’s policy on paid links is impossible t... Obtained from source. Getting Information about Search and SEO Directly from the Search Engines
Google Plus Roots are Showing in Grouptivity Patent Filings(February 22, 2012) Google has been busy over the past couple of years acquiring a good number of small startups, including some that may help or have helped contribute features to Google Plus, such as Fridge, Tweet coun... Google Acquires Cuil Patent Applications(February 20, 2012) According to the United States Patent and Trademark Office (USPTO) assignment database, Google has acquired the pending patent applications of one time search rival Cuil, touted when launched as a pot... 97 Hewlett-Packard Patents Assigned to Google(February 17, 2012) At Hewlett-Packard’s global partner summit in Las Vegas yesterday, President and CEO Meg Whitman gave a keynote presentation on the state of the company and made a prediction about Google’s An... How Google Might Filter Blog Posts from Google Blog Search(February 14, 2012) Google was granted a patent yesterday on Blog Search, and how the search engine might filter blog posts out of blog search based upon a number of factors. The patent was originally filed in 2006, and ... Big Data at Google(February 11, 2012) According to Google’s Director of Research, Peter Norvig, if you look at Google Trends for trends related to “full moon” or “ice cream”, you’ll see that Google sear... 10 Most Important SEO Patents: Part 9 – From Ten Blue Links to Blended and Universal Search(February 6, 2012) In the early days of Google, when you performed a search, the results you received were just links to pages found on the Web, showing page titles, snippets, and URLs. Google started adding other types... Google Acquires Fiber Optic Networking Patents (Kansas City and then the World?)(February 3, 2012) A few days ago, I asked the question, Is Google Aiming at Building Faster Networks and Data Transmissions? Google had acquired some interesting patent applications that have the potential to increase... 10 Most Important SEO Patents: Part 8 – Assigning Geographic Relevance to Web Pages(February 1, 2012) How much might one page on a website influence the rankings of other pages? When I joined an agency in 2005, our focus was on rankings for individual pages – optimizing their content for specifi...